Customer Satisfaction Survey is the research conducted to determine the level of satisfaction of people who have purchased products or services from the processes they encounter during the purchase or service procurement process. A Customer Satisfaction Survey can be conducted using many different techniques such as face-to-face interviews, telephone interviews (C.A.T.I.), computer-based interviews (C.A.P.I.), online surveys. Customer Satisfaction Surveys allow institutions, companies and brands to measure the general satisfaction level of customers and to see the effect of planned changes on this level of satisfaction and recommendation level.
Customer Satisfaction Survey Topics::
- General view
- Brand Satisfaction
- Price/Fees Policy
- Product Satisfaction
- Recommendation Level
- Customer Approach
- Level of Interest
- Knowledge Level
- Reasons for Dissatisfaction
- Welcome / Farewell Attitudes
- Collaboration between Personnel and Team Spirit
- Brand Image
- Catering Service
- Parking Service
- Campaign Information
- General Satisfaction
Value Created for the Customer:
Customer Satisfaction Surveys are one of the most important means of one-to-one communication between customers and the company or brand they are real or potential customers. It allows both the customer to convey his wishes and demands and to indicate the issues that he is satisfied with and not.
Value Created for Institutions:
It enables real or potential customers to learn first-hand about their satisfaction with the institution or brand, and the level of recommendation for the institution or brand. Together with continuous measurements, it allows them to take quick action on positive changes in these levels.
How is it done?
Müşteri Memnuniyeti Araştırması, çok farklı teknikler kullanılarak gerçekleştirilebilir. Kurumun yapısına en uygun araştırma tekniği seçilerek detaylı ve en sağlıklı bilgi elde edilmeye çalışılır.
When is it done?
The Customer Satisfaction Survey can be conducted once a year or more than once in a year. Do it several times a year; In addition to ensuring the continuity and follow-up of satisfaction, it also ensures that the results are handled comparatively.
- It is recommended to be carried out several semesters a year.
- Pricing: Available upon request.